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Aleberry's blog

PAST EPISODES
Pitch Deck Tuesday: Project Insiders
Aleberry was fortunate to have one of our awesome clients accepted into SURGE 3 last year. Project Insiders is a Houston-based O&G SaaS-based platform that provides sales intelligence on large capital investment projects.
Pitch Deck Tuesday: 10Six
The pitch deck was designed to be an overview presentation that was sent to potential investors & clients. We started out with a pretty standard paragraphs-of-text on white background PowerPoint created by the founders.
Pitch Deck Tuesday: Radiant UV
This week we want to showcase a startup taking engineering to another level: Radiant UV.
Pitch Deck Tuesday: Medical Informatics
We’re fortunate to work with one of these leaders, Medical Informatics, a software healthcare startup “Saving Lives, Bit by Bit."
Larson Skinner & MLSTesseract.com
In the past year, Aleberry has been able to do design work for Larson Skinner, Attorneys at Law.
Pitch Deck Tuesday: AMS & Energizing Health
This week we want to showcase two sectors making big technology waves in this awesome city of Houston, TX: Energy & Healthcare. In the past few years, we’ve seen some amazing startups come out of Houston’s accelerators, hospitals, and universities.
Clients Being Awesome: BeautyNow receives funding from John Paul DeJoria
We are very excited for and proud of our client BeautyNow, who we recently wrote about on our first Pitch Deck Tuesday, just received funding from John Paul DeJoria (aka the man behind John Paul Mitchell Systems and Patron Spirits)
Pitch Deck Tuesday: BeautyNow & Village Innovators
Aleberry Creative is excited to announce our new blog series, “Pitch Deck Tuesday”, where we will showcase a couple pitch decks we designed and helped strategize.
Reading This: “Marketing Authenticity: When Branding Gets Personal”
The Every Girl wrote a great article on the importance of authenticity in branding and marketing. This article exemplifies Aleberry’s process with branding when we design everything from logos to websites to pitch decks.
Care-All: Past, Presents & Future, by Black Sheep & Friends
We’re honored to be a part of the annual Care-All event by Black Sheep! This year’s event is benefiting Casa de Esperanza, so please bring a toy or book for admission.
Clients Being Awesome: “Two apps from Houston help with holiday shopping” - Houston Chronicle
Luckily, our clients have built apps to make the headache of gift giving much easier. Check out Checked Twice & WorthIt.co, two companies making waves in the shopping-app and Houston startup scene.
Genisys Global: Logo Refresh
As an already established brand, Genisys Global required their new logo to be more of a refresh and update rather than a complete new design.
Gingersnaps ETC - New website launch
Aleberry Creative is honored to be a part of the website re-design & launch for Gingersnaps ETC, a Houston tradition and 100% volunteer-driven organization that serves The Center (another great client)!
“The Money of Color” - Atlantic
The Atlantic discusses the selection of Pantone’s color of the year and color trends in brands & fashion. It’s interesting to see the process and effects of color on branding.
“Wrapping up SURGE Class 3: SURGE DAY 2014” - via SURGE Accelerator
SURGE Accelerator & Class 3 Companies have been an amazing client & partner. We’re so excited to see our “kids” grow up and present tomorrow!
We’re FIVE! Join us at the 555 Bash.
We’re celebrating FIVE along with some of our favorite people, and we couldn’t have done it without you!
“How to Succeed in Design” by GlobalWrites
An intimate profile of our partners at Aleberry Creative, who learned that doing what you love is as easy as going ahead and doing it.
Houston Writeathon
This weekend Aleberry will be participating & “community sponsoring” the Houston Writeathon along with some of our other mates!
“Richard Branson on Growing Your Business by Building a Community” - Entrepreneur
Getting involved in volunteer efforts may help you to find customers and grow a business with deep roots in the community, which may be integral to its long-term success.
GoodUI.org
Jakub Linowski compiled a list of User Interface best practices on GoodUI.org. The site is great and quick read for designers, marketers, and business owners. There are currently 32 “Ideas” displayed with visual do’s and do not’s that are easy to scroll through.