July 2020
Investor Due Diligence: A Breakdown & Investor Funnel Template
As a founder or startup, you should absolutely be doing the same internal due diligence on investors PRIOR to reaching out & pitching. Think about dating, recruiting, or interviewing for a job. Are you swiping right on every single person or job? For your sanity, I hope not! By creating your investor funnel and running through the checklist, you'll prevent wasted resources & a bad taste in your mouth. More importantly, you'll get to your end goal faster! Cuz let's be honest... $$$.